brand-name

1 of 2

adjective

ˈbran(d)-ˈnām 

1

: of or relating to a brand name

brand-name products

2

: having a well-known and usually highly regarded or marketable name

brand-name authors

the … party lacks brand-name guests or good food

—Ryan Lizza

brand name

2 of 2

noun

1

: an arbitrarily adopted name that is given by a manufacturer or merchant to an article or service to distinguish it as produced or sold by that manufacturer or merchant and that may be used and protected as a trademark

2

: one having a well-known and usually highly regarded or marketable name

Examples of brand-name in a Sentence

Noun

The drug is sold under several brand names.

Recent Examples on the Web

Adjective

What started as a few dozen brand-name drugs now includes a catalog of more than 800 brand-name and generic medications, offering discounts on everything from popular weight loss drugs to treatments for cancer and rheumatoid arthritis. — Berkeley Lovelace Jr, NBC news, 7 Oct. 2026

Advertisement But the telehealth site didn’t send her a brand-name drug. — Alana Semuels, Time, 7 Oct. 2026

Noun

After a century in business, the company in Zeeland, Michigan, closed its factory, sold off its inventory and brand name and laid off nearly 200 workers. — ABC News, 11 Oct. 2026

Of course, like any good off-pricer, the brand names are not identified in the ads. — Jean E. Palmieri, Footwear News, 9 Oct. 2026

Word History

First Known Use

Adjective

1887, in the meaning defined at sense 1

Noun

1922, in the meaning defined at sense 1

Rhymes for brand-name

• acclaim
• aflame
• airframe
• ballgame
• became
• declaim
• defame
• disclaim
• doorframe
• exclaim
• inflame
• mainframe

Legal Definition

brand name

noun

: trade name