marketing

1 of 2

noun

mar·​ket·​ing ˈmär-kə-tiŋ 

1

a

: the act or process of selling or purchasing in a market

did most of her marketing in local stores

b

: the process or technique of promoting, selling, and distributing a product or service

New automobiles are the subject of intense marketing.

2

: an aggregate (see aggregate entry 3 sense 1) of functions involved in moving goods from producer to consumer

The company will increase its budget for marketing.

marketing

2 of 2

present participle of market entry 2

Examples of marketing in a Sentence

Noun

The company will increase its budget for marketing.

She has a job in marketing.

She runs the company's marketing department.

Recent Examples on the Web

Noun

In the statement, Skydance said savings would come primarily from combining technology and other operations, such as negotiating deals with suppliers and reducing overlapping marketing expenses as well as consolidating real estate. — Arkansas Online, 7 Oct. 2026

But whether those are different bets or marketing gloss for the same big bet is less clear to me. — Liz Hoffman, semafor.com, 6 Oct. 2026

Other countries have already taken aggressive steps to regulate online sportsbooks’ marketing practices and advertisements. — ProPublica, 6 Oct. 2026

That makes ‘reset’ much easier to use as a marketing promise than a measurable medical outcome. — Ashley Lynch, Sacbee.com, 6 Oct. 2026

Word History

First Known Use

Noun

1561, in the meaning defined at sense 1a

Phrases Containing marketing

• affiliate marketing
• direct marketing
• marketing ploy
• marketing research
• multi-level marketing
• pre-marketing
• viral marketing

Rhymes for marketing

• telemarketing